Unlike our other shampoos and conditioners, Blonde Shampoo and Blonde Conditioner contain a toning dye. That changes how you use them: timing matters in a way it does not with an ordinary wash.
For an everyday wash
Distribute Blonde Shampoo evenly through wet hair, then rinse thoroughly. Follow with Blonde Conditioner the same way: distribute evenly through wet hair, then rinse thoroughly.
For more tone
The shampoo label gives a second method. For what it calls an overtone effect, apply to towel-dried hair and monitor closely.
Keep it under 60 seconds
Both labels carry the same instruction: do not exceed 60 seconds in hair. Count it, and rinse thoroughly when the time is up.
Finding the dye on the label
Colours are listed by number, not by name. On both products the toning dye appears as CI 60725 and CI 60730.